Quote:
Oscar Wilde: "To me beauty is the wonder of all wonders, it is only shallow people who do not judge by appearances."
Background:
A theme that was common in the collected ideas, was the idea of ugly design. It brings up a number of debates around the idea of aesthetics and the subjectivity of beauty. Oscar Wilde spent most of his life extolling the virtues of beauty and the aesthetic movement. His first novel, The Picture of Dorian Grey is almost entirely dedicated to this discussion. In this brief we want you first to connect with this debate and understand what beauty means to different people and in different contexts. Then react to your research to make something that can fit within your definition of ugly.
Project Definition:
Design something ugly! This maybe a service, an intervention, an object or a graphic, the most important thing is that you engage with the issue of what it means to be ugly and find an angle that allows you to generate an outcome.
Deliverables:
During the eight days we would hope to see a few days spent researching and understanding ugliness, with the aim of arriving at your own definition (this need not be a complete definition, but a starting point), then this should enable you to spend a week making your final outcome as unutterably ugly, as possible.